Bluvee
Advertising intelligence for consumer brands.
Bluvee builds Optics, an analytics application for brands that run their own paid media. It reads a brand’s advertising performance, creative history and customer feedback, and puts them on one surface so the people spending the money can see what is actually working.
Connected, not uploaded
A brand connects its own advertising account and Optics reads from it directly. No spreadsheets to maintain, and no waiting until the end of the month to find out what a campaign did.
Read-only by design
Optics observes and recommends. It never changes budgets, launches campaigns or edits anything in a connected account. Spending decisions stay with the operator.
Each brand sees its own
Every connected account is kept separate. A brand’s performance data is never shown to another brand, sold, or used for advertising.